“We believe this has to start locally with New Yorkers. The event can also be heard on iHeartMedia radio stations nationwide and on the. ET live (tape-delayed on the West Coast) on FOX. “‘I heart NY’ has been a tourism campaign,” she said. The iHearts will air on Monday, March 27 from 8:00-10:00 p.m. Wylde seemed to be pleased that the logo was already spurring discussion. Some could argue that the campaign is already doing its job. After the 9/11 terrorist attacks, Glaser adapted his design into “I ❤️ NY MORE THAN EVER.” This is not the first time the “I ❤️ NY” has been recycled. In the same story, Matthew Quint, a branding expert at Columbia University, predicted that people would poke fun at the new design on social media. Graham Clifford, the designer and art director behind the new logo, told the New York Times the idea was to “give it more of a modern twist.” “The message is, 'This takes all of us.'” Listen to thousands of live radio stations or create your own artist stations and playlists. “This was a time for ‘we,’ not ‘me,’” she said. All your favorite music, podcasts, and radio stations available for free. Unlike the rounded typewriter typeface used by Glaser, the font for the new logo is the same one employed in the city’s subway system. Wylde told Gothamist that those behind the newest campaign felt the city needed to distinguish it from the original version, which is trademarked by New York state. Go to ReleaseRadio r/ReleaseRadio by Laitagnome. The ad campaign was about a year in the making, according to Kathryn Wylde, the president of the Partnership for New York City, a business lobbying group leading the effort.
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